The guest experience review

See your property
through a guest's
eyes.

An independent, end-to-end review of your guest experience — from the first click to the final follow-up. Delivered as a structured report with clear, actionable recommendations.

Tropical hotel pathway with lush greenery
7
Touchpoints reviewed
The problem
Owners are too close to their property to see what guests actually experience. And the guests who do notice? They rarely say anything — they just don't come back.
The solution
An independent expert who stays, observes, and delivers a detailed written audit.
The result
A clear, prioritized roadmap to a guest experience that earns five-star reviews.
The process

A thorough audit,
discreetly delivered.

I stay as a regular guest — no announcements, no staged walkthroughs. Every touchpoint is evaluated as your real guests experience it.

01
Booking & pre-arrival

Your listing, booking process, confirmation communications, and pre-arrival touchpoints are evaluated before I set foot on your property.

02
The stay

I experience your property as a guest would — arrival, accommodation, staff interactions, facilities, F&B, and every moment in between.

03
Post-stay & follow-up

Check-out, review requests, and any follow-up communications are documented — often where the biggest opportunities are found.

04
Your report, delivered

Within 5 business days, you receive a structured PDF report with scores, observations, and a prioritized action plan.

Tropical hotel property

Tailored to your
property type.

Whether you run a boutique hotel or a vacation rental, the audit is designed around the specific moments that matter most to your guests.

Your guests notice
everything. So do I.

A hotel stay is built on dozens of small interactions — and each one either builds trust or quietly erodes it. From the moment a potential guest finds your property online to the email they receive after check-out, every touchpoint is an opportunity to impress, or a gap that sends them elsewhere next time.

I give you an honest, outside-in view of the full journey — including the parts your team has stopped noticing.

  • Your booking engine and OTA listings, evaluated for ease and accuracy
  • Confirmation and pre-arrival email sequence reviewed for tone, timing, and completeness
  • Front desk and concierge experience assessed from a first-time guest's perspective
  • Room, facilities, and F&B evaluated against what was promised in your marketing
  • Your upsell moments identified — are they present, and are they landing?
  • Post-stay review strategy assessed: timing, channel, and conversion
  • Marketing observations: how your online presence matches (or doesn't match) reality
Hotel audit covers
Pre-arrival
Website & booking UX
Confirmation email quality
Pre-arrival communication cadence
OTA listing accuracy & photography
During the stay
Arrival & welcome experience
Room quality vs. marketing claims
Staff interactions & responsiveness
Facilities & amenities
F&B experience (if applicable)
Upsell & ancillary revenue moments
Post-stay
Check-out experience
Review request strategy
Follow-up communications
Return incentive / loyalty signal

Five stars aren't given.
They're designed.

In the world of Airbnb and vacation rentals, your listing IS your first impression. But the experience guests actually have — from the moment they message you to the moment they leave a review — determines whether they become your biggest advocates or a cautionary tale on the forums.

I evaluate your rental through the eyes of the guest who booked it expecting exactly what you promised — and find out whether you delivered.

  • Your Airbnb or direct booking listing reviewed for clarity and accuracy
  • Host communication assessed: speed, tone, and helpfulness before and during the stay
  • Check-in process evaluated — from key handover to finding the WiFi password
  • Property condition compared against listing photos and description
  • The guest guide or house manual reviewed for availability and completeness
  • Review request timing and approach assessed for maximum conversion
  • Opportunities to increase direct bookings or repeat guests identified
Rental audit covers
The listing
Listing copy & photography
Pricing presentation & value clarity
Platform reviews & host response rate
Booking process & instant book setup
Communication & arrival
Pre-arrival messaging tone & timing
Check-in instructions & ease of arrival
Welcome message or guest guide quality
In-stay host responsiveness
The property & post-stay
Property vs. listing accuracy
Cleanliness & maintenance standard
Check-out instructions & ease
Review request strategy & timing
Investment

Transparent pricing.
Real results.

The audit fee covers my analysis and full written report. Accommodation is always covered by the property. Add-ons can be combined with the core audit.

The core audit
Hotels & Vacation Rentals
Guest Experience Review
$600
+ accommodation covered by property

A full end-to-end audit of your guest journey — from the first impression online to the last message after check-out. Delivered as a structured PDF report with scores per category and a prioritized action plan.

Request this audit
  • Booking process & listing evaluation
  • Pre-arrival communication review
  • Arrival & check-in experience
  • In-stay experience & facilities
  • Staff interactions & responsiveness
  • Check-out experience
  • Post-stay follow-up & review strategy
  • Digital & marketing observations
  • Scored report per category (out of 10)
  • Prioritized action plan: quick wins, medium-term & strategic
  • Executive summary for ownership
  • Delivered within 5 business days
Optional add-ons
Add-on 01
Content Creation
$250
In addition to the core audit fee
  • Photo & video content captured during the stay
  • Optimized to use for Instagram Reels & Story's and TikTok
  • Authentic guest-perspective visuals — not staged
  • Delivered alongside the audit report
Add-on 02
F&B Experience
$200
+ meals covered by property
  • Restaurant or breakfast experience evaluated end-to-end
  • Service, menu clarity & presentation assessed
  • F&B marketing & upsell moments reviewed
  • Separate F&B section added to the audit report

Both add-ons can be combined with the core audit.
All prices in USD · Follow-up marketing consulting available at additional rates.

Shauni Schoonbrood — GuestLens
About

The expert
behind the audit.

"I've spent a decade understanding how customers move through a journey — and why they drop off. Hospitality is just the most human version of that problem."

I'm Shauni — a digital marketer with 10 years of experience working across sports, tourism, SaaS, and personal brands. I've spent my career mapping customer journeys, optimizing communications, and finding the gaps between what brands promise and what customers actually experience.

Being an avid traveller myself and working hands-on across the hospitality space, I noticed how often excellent properties were not tapping into simple opportunities that would positively impact customer satisfaction. This Guest Experience Review is my answer to that.

Ready to begin?

Find out what your guests experience — before they tell the internet.

Response within 1 business day.